Jellipop Match invites players into a vibrant world where everyday life intertwines with magic. In this engaging puzzle game, players solve colorful "three in a row" challenges to help restore harmony in a town cursed by an evil witch, which has left residents without access to basic supplies. The protagonist, a recent university graduate and new Ministry employee, embarks on a mission to lift the curse and confront the malevolent sorceress before she unleashes further chaos. Players must use their wit and puzzle-solving skills to assist the hero in overcoming obstacles and bringing peace back to the community.